Register

While average associations get the biggest chunk of annual revenues from membership dues, reliance on dues revenue is waning. According to the last ASAE Foundation’s Association Operating Ratio Report, over the last 65 years the percentage of association revenue from dues has plummeted from 95.7% to 45.4% for trade associations and 30% for professional societies.

Now more than ever, associations are hungry to fund operations while holding dues increases at bay. But we can’t depend on our members to be satisfied with the same-old-same-old concepts. Simultaneously, millennials are taking over workplace buying decisions, and have new expectations about engaging with the organizations they work with. Plus your sponsors and advertisers demand fresh opportunities that will keep them digging in their pockets to support your association.

This session explores 10 unique ideas that will inspire you to implement innovative non-dues revenue campaigns. There's untapped and unexpected value right at your fingertips and you might not even know it. Join this session and we’ll share the po$$ibilities.

Presenter
Teri Carden is an association junkie and self-proclaimed girl geek in normal girl’s clothing. Though starting her career in associations, the last 5 years, Teri has answered a need in the industry by growing ReviewMyAMS.com. Though still at the helm of ReviewMyAMS, she has spent the last 3 years managing the development of 100Reviews, software that allows any organization to spin up their own review site. Teri loves to play corn hole, hang out by the stream, go out on the pontoon and cook for her family.

How To Attend
Join the live program from your office, home, or hotel room using a computer with high speed internet. You may ask questions, participate in surveys, and post comments from your computer during the program. Please note that credit (if available) is only provided to registered attendees participating at their own computer and phone. Simple instructions with a link to the program will be sent when you register and again the day before the webinar.

Credit
If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). Registrants in jurisdictions not listed below will receive a Certificate of Attendance/Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant attending the live program at their own computer and phone.