2025 Meetings, Membership, and Marketing Institute (TripleM),
Awards Luncheon & Annual Membership Meeting

 

 

The ESSAE TripleM Institute is back for 2025, bringing together association leaders from across New York for an unforgettable day of learning, networking, and professional development. This event is designed for association professionals and suppliers focused on leadership, marketing, membership growth, event planning, and leveraging new technologies to enhance their business strategies and operations. 

Whether you’re an executive, marketer, membership manager, or event planner, TripleM is the must-attend event of the year. You’ll gain new insights, tools, and ideas to elevate your association’s impact, plus the opportunity to connect with industry peers and experts. 

Who Should Attend? 

This event is perfect for anyone in the association world – including our industry partner members - whether you are a seasoned professional or new to the field. If you’re responsible for managing, marketing, membership, event planning, or advancing new technology in your organization, TripleM provides the educational content and networking opportunities you need to excel.  

Why Should You Attend? 

TripleM is more than just an event – it’s an experience that brings together leaders in the association space along with our supplier members to exchange ideas, tackle challenges, and discover innovative solutions. In 2025, we are offering: 

  • Three dynamic education sessions that cover the latest trends, tools, and best practices in association management. 

  • Breakfast Roundtable discussions with industry peers and experts to help you solve your biggest challenges in four key areas – management (501c CEO/senior leader only), meetings, membership and (new this year!) technology. 

  • Networking opportunities with colleagues from across the state who are just as passionate about association leadership as you are. 

  • The chance to be recognized and celebrate the success of your peers at the Annual Awards Luncheon. 

And There’s More!  

In addition to a jam-packed day of topical, cutting-edge education sessions, attendees are invited to join us for the two important legacy events: 

  • The prestigious Annual Awards Luncheon, celebrating the outstanding achievements of association leaders in our community; and  

  • ESSAE’s Annual Membership Meeting, providing an important opportunity for members to hear updates and discuss the future of our association. All active members are welcome to stop by after lunch (no Triple M registration required) to participate in this meeting. Meeting agenda coming soon!  

Schedule At-A-Glance (Subject to Change) 

Be in the KNOW while on the GO (download the mobile event app)!

  • Registration | 8:00 AM 
  • Continental Breakfast & Roundtables | 8:30 – 9:30 AM
  • Education Round 1 | 9:45 – 10:45 AM
  • Education Round 2 | 11:00 – Noon  
  • Annual Awards Luncheon | Noon – 1:30 PM 
  • Annual Membership Meeting | 1:30 – 1:45 PM 
  • Education Round 3 | 1:45 – 2:45 PM

Event Registration Still Open!  

We have customized registration to meet your professional development needs. You may choose from the options below:  

  • Full Day (Includes Breakfast, Lunch, and 3 Education Sessions) 
    • Standard (after 2/14) – Members: $159 | Non-Members: $255 
  • Lunch & 1 Afternoon Session Only 
    • Members: $80 | Non-Members: $120 
  • Table of 8 for Lunch (No Education Included) 
    • Purchased by a Member: $525 
    • Purchased by a Non-Member: $885 
    • Afternoon Session Add-On: $45 each 
**Detailed Online Program, courtesy of Map Dynamics, available here.**   Purchase a table of eight to celebrate or make a big splash (a table for lunch does not include education sessions)!


Accommodations 

Joining us from out of town? The Hilton Garden Inn Troy has arranged a special rate for ESSAE attendees. Please make your reservation by Friday, March 7. 

Event Sponsorship Opportunities

We would be honored for you to join us as a valued Event Partner. Click here to view this year's sponsorship opportunities.