2025 Meetings, Membership, and Marketing Institute (TripleM),
Awards Luncheon & Annual Membership Meeting

 

 

The ESSAE TripleM Institute is back for 2025, bringing together association leaders from across New York for an unforgettable day of learning, networking, and professional development. This event is designed for association professionals and suppliers focused on marketing, membership growth, event planning, and leveraging new technologies to enhance their business strategies and operations. 

Whether you’re an executive, marketer, membership manager, or event planner, TripleM is the must-attend event of the year. You’ll gain new insights, tools, and ideas to elevate your association’s impact, plus the opportunity to connect with industry peers and experts. 

Who Should Attend? 

This event is perfect for anyone in the association world – including our industry partner members - whether you are a seasoned professional or new to the field. If you’re responsible for marketing, membership, event planning, or advancing new technology in your organization, TripleM provides the educational content and networking opportunities you need to excel.  

Why Should You Attend? 

TripleM is more than just an event – it’s an experience that brings together leaders in the association space along with our supplier members to exchange ideas, tackle challenges, and discover innovative solutions. In 2025, we are offering: 

  • Three dynamic education sessions that cover the latest trends, tools, and best practices in association management. 

  • Breakfast Roundtable discussions with industry peers and experts to help you solve your biggest challenges in four key areas – management (CEO), meetings, membership and (new this year!) technology. 

  • Networking opportunities with colleagues from across the state who are just as passionate about association leadership as you are. 

  • The chance to be recognized and celebrate the success of your peers at the Annual Awards Luncheon. 

And There’s More!  

In addition to a jam-packed day of topical, cutting-edge education sessions, attendees are invited to join us for the two important legacy events: 

  • The prestigious Annual Awards Luncheon, celebrating the outstanding achievements of association leaders in our community; and  

  • ESSAE’s Annual Membership Meeting, providing an important opportunity for members to hear updates and discuss the future of our association. All active members are welcome to stop by after lunch (no Triple M registration required) to participate in this meeting. Meeting agenda coming soon!  

Schedule At-A-Glance (Subject to Change) 

  • Registration | 8:00 AM 
  • Continental Breakfast & Roundtables | 8:30 – 9:30 AM 
  • Education Round 1 | 9:45 – 10:45 AM 
  • Education Round 2 | 11:00 – Noon  
  • Annual Awards Luncheon | Noon – 1:30 PM 
  • Annual Membership Meeting | 1:30 – 1:45 PM 
  • Education Round 3 | 1:45 – 2:45 PM 

Event Registration Opens Soon!  

We have customized registration to meet your professional development needs. You may choose from the options below:  

  • Full Day (Includes Breakfast, Lunch, and 3 Education Sessions) 
    • Early Bird (until 2/14) – Members: $125 | Non-Members: $205 
    • Standard (after 2/14) – Members: $159 | Non-Members: $255 
  •  Lunch & 1 Afternoon Session Only 
    • Members: $80 | Non-Members: $120 
  • Table of 8 for Lunch (No Education Included) 
    • Purchased by a Member: $525 
    • Purchased by a Non-Member: $885 
    • Afternoon Session Add-On: $45 each 

Accommodations 

Joining us from out of town? The Hilton Garden Inn Troy has arranged a special rate for ESSAE attendees. Please make your reservation by Friday, March 7. 

More event details to come in early February!